Magnesia Water.

Project: Mattoni Magnesia

Agency: MPM, Milan

Art direction: Emanuela Zambelli

Creative director: Dario Mondonico

Copy: Antonio Pintér

Production Company: Cow&Boys, Milan

VICE meets up with Joe Nickell, a longtime paranormal investigator who’s been called the real-life Scully. We travel with him to Roswell, NM on the called the real-life Scully. We travel with him to Roswell, NM on the anniversary of the 1947 UFO Crash to talk to believers, skeptics and UFO witnesses alike to see if the truth is really out there. VICE meets up with Joe Nickell, a longtime paranormal investigator who’s been called the real-life Scully. We travel with him to Roswell, NM on the anniversary of the 1947 UFO Crash to talk to believers, skeptics and UFO witnesses alike to see if the truth is really out there.

VICE meets up with Joe Nickell, a longtime paranormal investigator who’s been called the real-life Scully. We travel with him to Roswell, NM on the anniversary of the 1947 UFO Crash to talk to believers, skeptics and UFO witnesses alike to see if the truth is really out there. VICE meets up with Joe Nickell, a longtime paranormal investigator who’s been called the real-life Scully. We travel with him to Roswell, NM on the called the real-life Scully. We travel with him to Roswell, NM on the anniversary of the 1947 UFO Crash to talk to believers, skeptics and UFO witnesses alike to see if the truth is really out there. VICE meets up with Joe Nickell, a longtime paranormal investigator who’s been called the real-life Scully. We travel with him to Roswell, NM on the anniversary of the 1947 UFO Crash to talk to believers, skeptics and UFO witnesses alike to see if the truth is really out there.We travel with him to Roswell.